Job Description

Leader in the mortgage industry is seeking an innovative and results-driven Director of Mortgage Marketing to lead our marketing efforts, drive brand growth, and support our mission to deliver best-in-class mortgage solutions.

Job Summary
As the Director of Mortgage Marketing , you will oversee the development and execution of marketing strategies that drive loan volume, elevate our brand presence, and support our sales teams. You will lead a team of creative professionals, leveraging data-driven insights to create impactful campaigns and ensure consistent messaging across all channels.

Key Responsibilities

• Strategic Leadership : Develop and implement a comprehensive marketing strategy to achieve business objectives and drive mortgage loan growth.
• Campaign Development : Plan, execute, and optimize multi-channel marketing campaigns (digital, print, social media, events) tailored to key audiences.
• Team Management : Lead and mentor a team of marketers, fostering a culture of creativity, collaboration, and high performance.
• Brand Development : Build and maintain a strong brand presence that resonates with customers, loan officers, and industry partners.
• Collaboration : Partner with sales teams, loan officers, and product managers to align marketing initiatives with organizational goals.
• Data-Driven Decision Making : Monitor campaign performance metrics, analyze data, and provide actionable insights to enhance marketing efforts.
• Budget Oversight : Manage the marketing budget effectively, ensuring maximum ROI on all initiatives.
• Market Research : Stay ahead of industry trends, borrower behaviors, and competitor strategies to identify new opportunities.

Qualifications

• Experience : 7+ years of experience in marketing, with at least 3 years in a leadership role within the mortgage or financial services industry.
• Education : Bachelor’s degree in Marketing, Business, or a related field (MBA preferred).
• Technical Skills :
  • Proficiency in CRM tools, marketing automation platforms, and analytics software (e.g., Salesforce, HubSpot, Google Analytics).
  • Knowledge of SEO, PPC, social media advertising, and content marketing best practices.
• Leadership : Proven ability to lead, inspire, and manage high-performing teams.
• Analytical Skills : Strong ability to interpret and act on data to inform strategy.
• Communication : Exceptional written, verbal, and interpersonal communication skills.
• Creativity : A track record of developing innovative and impactful marketing campaigns.

What We Offer

• Competitive salary and bonus structure.
• Comprehensive benefits package, including health, dental, and vision insurance.
• Opportunities for professional growth and development.
• A collaborative and dynamic work environment.

How to Apply
Submit your resume and a cover letter detailing your experience and vision for mortgage marketing success.

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