Job Description
Nonprofit Marketing & Brand Development Internship
Location: Connexus Human Service Network, 217 Eisenhower Blvd, Johnstown, PA 15904 Duration: January 20th to May 8th, 2026 Hours: 12 to 20 hrs per week Compensation: $ 10/hr
About the Internship This immersive nonprofit marketing internship offers an exciting opportunity to work directly with three impactful organizations-AUCP, VNA, and Connexus HSN-supporting their missions through strategic marketing, branding, content creation, and event promotion. Interns will gain hands-on experience in developing digital assets, managing social media, capturing high-quality photos and videos, supporting fundraising efforts, organizing brand libraries, planning and promoting events, and optimizing websites.
This role provides a unique chance to collaborate with experienced professionals, nonprofit leaders, and community partners, gaining real-world marketing experience while making a tangible impact in the community. It's ideal for students looking to enhance their marketing, design, and nonprofit management skills, build a professional portfolio, and expand their network.
Key Responsibilities
- Content Creation & Brand Development
- Photo & Video Production: Capture, edit, and optimize high-quality photos and videos from events, client services, and outreach efforts for social media, promotional clips, and testimonial features. Develop video interviews with staff, clients, and donors to enhance brand storytelling across various platforms.
- Brand Asset Library Management: Organize and maintain a centralized digital asset library (logos, templates, stock images) and ensure consistent brand colors, fonts, and messaging across all content. Create editable templates for internal use to maintain cohesive brand presence for each nonprofit.
- Marketing & Print Materials Design: Design professional flyers, brochures, digital graphics, and promotional materials aligned with each nonprofit's mission. Develop branded infographics, visual storytelling pieces, and donor recognition materials (e.g., thank-you cards, sponsorship banners).
- Website Content & Optimization: Develop SEO-friendly website content, including blog posts, landing pages, and impact stories (donor, volunteer, client success stories). Assist in website redesigns, UX improvements for accessibility, and update event pages, donation forms, and program descriptions to ensure accuracy.
- Social Media & Digital Marketing
- Social Media Content Strategy & Management: Create and manage comprehensive social media content calendars across platforms (Facebook, Instagram, LinkedIn, X, TikTok), developing platform-specific strategies to maximize engagement and reach. Ensure all content aligns with each nonprofit's mission and ongoing initiatives.
- Themed Marketing Campaigns: Plan and execute targeted social media campaigns for fundraising (e.g., Giving Tuesday, annual appeals), awareness months (e.g., National Disability Awareness Month), donor/volunteer spotlights, and program promotions. Collaborate with staff and community members to collect authentic stories and testimonials.
- Email Marketing & Audience Engagement: Assist in managing nonprofit email lists, segmenting audiences for targeted outreach (donors, volunteers, program participants). Write and design engaging monthly newsletters, event invitations, and fundraising appeals. Develop automated email sequences to improve donor retention and program participation.
- Analytics, Insights & Optimization: Track and analyze social media performance metrics (engagement rates, reach, conversions) and monitor website traffic/digital ad performance. Provide data-driven recommendations to optimize content, audience preferences, and emerging digital trends.
- Event Promotion & Community Engagement
- Event Planning & Promotion: Assist in organizing and promoting fundraising events, awareness campaigns, and community outreach programs across all three nonprofits. Coordinate logistics (venue, schedules, speakers, volunteers) and execute promotion plans via social media, email marketing, and local media. Manage event registration and RSVP tracking.
- Marketing & Public Relations for Events: Write and distribute press releases to local news outlets. Design event flyers, posters, and digital banners. Create engaging social media content before and during events, including countdowns, behind-the-scenes footage, and live coverage.
- Volunteer Recruitment & Community Outreach: Support volunteer engagement strategies, creating recruitment campaigns for upcoming programs and events. Develop volunteer appreciation initiatives, such as spotlight features, thank-you videos, and recognition events.
- Sponsorship & Partnership Engagement: Work with local businesses, corporate sponsors, and community partners to enhance event sponsorships and fundraising efforts.
Preferred Qualifications
- Currently pursuing a degree in Marketing, Communications, Graphic Design, Nonprofit Management, Public Relations, Digital Media, or a related field.
- Experience managing or creating content for social media platforms (Facebook, Instagram, LinkedIn, TikTok, X, etc.).
- Familiarity with content scheduling tools (Hootsuite, Buffer, Meta Business Suite) and design tools (Canva).
- Excellent copywriting and storytelling skills for social media, blog posts, and marketing campaigns.
- Strong teamwork and interpersonal skills, with a willingness to collaborate across different nonprofit organizations.
Ready to make a difference while growing your skills? Apply today to join our mission-driven team!
Job Tags
Part time, Internship, Local area,